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05/11 Somshukla Das
Director at Quest Services & Consultants Pvt. Ltd.

Views:1876 Applications:146 Rec. Actions:Recruiter Actions:17

Head - Marketing - Healthcare/Hospitals Firm (10-17 yrs)

Kolkata Job Code: 760896

One of the leading Healthcare majors wishes to hire the Head of Marketing for its operations in Kolkata .

- The incumbent would drive the marketing strategy and program for units through offine and online media & digital space.

- Develop and run brand campaigns

- Initiate research, mobile marketing, blogger programs

- Track brand matrix and landscape online

- Work with media partners

We invite applications from MBA graduates with 10+ years of experience in creating brands through offline and online media . Strong experience in Digital Marketing (campaign management, consumer insight analysis, media planning, influencer relations and tracking) in the service /consumer facing industry .

- An innovator with keen interest in the digital space & its effect

- Should have hands-on experience in Data-driven marketing, use of analytics for actionable insights, mobile first or in some cases mobile-only approach, search marketing digital/social media communication methods.

- Abreast of industry best practices.

- Should be able to create media plans.

- Strong verbal and written communication and digital natives with high on digital consumption and swift on social platforms.

- The candidate should be able to establish close links opinion makers/drivers - such as Doctors, medical colleges , corporates ,Bloggers and other social media experts and constantly ensure a flow of these experts into the group via visiting talks, lectures, etc.



Women-friendly workplace:

Maternity and Paternity Benefits

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