Head - Marketing - FMCG

- Development and implementation of the Brand strategy.

- Developing the marketing strategy for new and existing products

- Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.

- Obtains market share by developing marketing plans and programs for each product; directing promotional support.

- Working closely with the Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations

- Guiding the day to day activities of the marketing team.

- Ensuring that the marketing objectives are implemented by the marketing team.

- Work closely with product management team to define marketing materials and programs.

- Manage social media presence and direct programs to improve social media reputation and recognition.

- Undertake continuous analysis of competitive environment and consumer trends

Candidate Requirements:

- Master's degree

- Proven track record of success in senior marketing roles.

- Confident, driven and dynamic leader.

- Entrepreneurial mindset with the ability to spot original branding opportunities.