Managing Partner at Kairos Consulting India
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Head - Marketing - FMCD (12-16 yrs)
The key role expectations -
- Strategize and execute Communication encompassing Brand Communication.
- Develop communication content with influencers and media partners for brand promotion.
- Conceptualization of product launch campaign with clear indices across agreed consumer touchpoints.
- Design brand campaign strategy with clearly defined milestones with timeline.
- Brand Strategy development adhering to defined Brand KPls.
- Build an Efficient Marketing Budget & Execute agreed Brand Objectives.
- Creation of marketing calendars and segmenting the budget across campaigns and channels.
- Initiating Community building to drive brand desire and consumer loyalty.
- Impact the Brand Financials by monitoring the marketing budget and expenditure.
- Define Brand Positioning & build a system to monitor brand performance