Founder at Colosseum Consulting
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Head - Marketing - FinTech Startup (8-14 yrs)
Our client is a early stage fintech startup. They have raised double digit seed round and are at the verge of launching their product. Please apply if you open for a role with early stage fintech company - you would be expected to setup the entire marketing playbook grounds up. JD is generic and does not show the true essence of the role/company/scope of growth. Apply to discuss in detail.
Job Description:
- Design and implement comprehensive marketing strategies to create awareness of the company's business activities
- Supervise the department and provide guidance and feedback to other marketing professionals
- Sound consumer research background, should be able to create a brand for the company, all aspects of marketing which includes, offline marketing, online marketing, PR and branding activities
- Produce ideas for promotional events or activities and organize them efficiently
- Plan and execute campaigns for corporate promotion, launching of new product lines, etc.
- Monitor progress and submit performance reports
- Responsible for producing valuable content for the company's online presence, editorial design and organizing the company's publications
- Conduct general market research to keep abreast of trends and competitor's marketing movements
- Control budgets and allocate resources amongst projects
- Become the organization's agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships
Candidate Profile :
- Proven experience as Marketing Director
- 8-14 years of experience in Marketing.
- Excellent leadership and organizing skills
- Analytical and creative thinking
- Exquisite communication and interpersonal skills
- Up to speed with current and online marketing techniques and best practices
- Customer-oriented approach with aptitude
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