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27/01 Divya Ratan
Head Human Resources at RGF Professional Recruitment

Views:1027 Applications:352 Rec. Actions:Recruiter Actions:64

Head - Marketing - Consumer Firm (10-14 yrs)

Bangalore Job Code: 885704

1. Strategic thinking and planning - Design and deploy robust annual and quarterly marketing plan keeping the category, consumer and channel objectives in cognizance

2. Nurturing the brand and its presence in key segments - Create a comprehensive marketing mix that addresses long term goals to build a distinctive brand and short-term demand generation objectives

3. Brand development - the brand today has a portfolio of brands; from Masterbrand to sub-brands .Head Marketing - Consumer PC will have the responsibility to build compelling differentiation and distinctiveness for the brand portfolio in the marketplace across touchpoints - social media, advertising, retail experience and e-commerce.

4. Operational excellence and support to the consumer segment team - Set systems and processes to ensure on time, in full delivery of marketing plans, measurement of outcomes and timely communication with the HQ segment team and regional sales leaders. S/he also needs to manage joint marketing plans with top e-tail accounts - Flipkart, Amazon and Paytm through the team

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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