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Senior Recruiter at Ewyn Services
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Head - Marketing/Acquisition Marketing - Internet/eCommerce - US Market (3-6 yrs)
Acquisition Marketing Manager - Internet/eCommerce
Responsibilities :
- Work with the internal Marketing team to plan and execute campaigns that drive player engagement and revenue.
- Presenting daily reports of promotional campaigns and corresponding business metrics by coordinating with the Analytics team.
- Work with CRM, Content and Acquisition teams to drive retention.
- Work with Marketing and Product teams to help develop our websites and apps to improve design, usability, content, and customer experience.
Requirements :
- 3+ years of experience in email marketing campaigns and analytics, with specific experience managing an email/web/mobile marketing program from end-to-end (e-commerce experience preferred).
- Knowledge of tools such as Webengage and Clevertrap.
- Experience of user retention and engagement strategies.
- An analytical bent of mind with an ability to collate, analyse and present data to drive clear insights into the business and make decisions to meet retention KPIs.
- Good understanding of CRM, email marketing and mobile marketing.
- Experience of using marketing analytics tools and metrics such as CPA, visits, unique visits, conversion rates, latency, bounce rates, etc.
- Ability to effectively communicate and manage relationships with external vendors and partners.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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