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23/10 Priyanka
Team Lead at Quick Silver HR

Views:1135 Applications:135 Rec. Actions:Recruiter Actions:1

Head - Market Development - Personal Care Solutions (10-18 yrs)

Mumbai Job Code: 503811

Objectives:

- Drive profitable growth of Personal care solutions (PCS) business in the sub-region through solution selling with - Techno-Commercial focus

- Define market approach to specific market / customer segments based on the changing needs

- Provide input to development of medium and long term strategies

Main Tasks:

- Evaluate consumer trends (B2C) and identify opportunities (B2B) from techno-commercial points of view

- Translate trends / identified opportunities into actionable concepts combining marketing and technical solutions in consumer language

- Develop / adapt promotional tools in terms of formulation, method and claim that appeals to Marketing / Brand managers and R&D of customer organization

- Lead customer / segment specific projects covering marketing concepts that addresses functional / emotional benefits, formulation-related differentiated technical solutions and appropriate technical claim substantiation methods-

- Ensure alignment of marketing concepts with that of the technical solutions in line with the identified market approach for the customer / segment

- Organize training to Sales, marketing and technical solution teams as per the specific requirements of segment / customer

- Design and implement sub-region specific events like fairs, seminars, customer events, advertisements and advocacy with other stake holders in the Industry

- Develop, motivate and challenge team members to reach their full potential and drive high performance

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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