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Consultant at Michael Page International
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Head - Digital Marketing - Pharma (8-15 yrs)
- Play a critical role in developing and executing the engagement strategy for multiple businesses in India.
- Setup the digital marketing department and grow it to its full potential with a focus on innovation, business transformation, and will rely on development of key customer insights to drive results.
Our client is a Global Pharmaceutical MNC with presence in over 100 countries. They are a listed company globally and have successful operations in India for the last 20 yeas.
They are a global generics company with products across Aesthetics, Dermatology, Neurosciences and Women Health.
Responsibilities :
- Create, Design, build and maintain the social media presence
- Manage digital endeavours of the company and help the company establish leadership in the category.
- Set up Online platforms for the company. Drive digital sales as a P&L responsibility.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Drive Digital Transformation to benefit all stake holders
- Generate leads for sales channels using digital channels.
- Work with IT to equip the organization with best possible infrastructure and deliver best in class experience across devices.
- Manage and develop existing portals like website, mobile applications, and social channels.
- Manage all relationships with digital agencies, develop vendors, service providers etc.
- Leverage all digital assets and channels to drive digital adoption & usage, increase customer engagement and higher online spends
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Candidate Requirements :
- Solid knowledge of website analytics tools and ad serving tools
- Strong in Google Analytics, responsible for creating digital marketing campaigns MIS
- Experience in executing the campaigns from Scratch & should be an executor with thought leadership
- Proven ability to influence and negotiate with external and Internal partners
- Strong communication and presentation skills
- Proven leadership and team management skills.
Comfortable with ambiguity, but able to make winning strategies and executable plans
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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