Head - Digital Marketing - Personal Care Startup

Position - Digital Marketing Head - Startup (Personal Care)

- Must have worked in high growth startups for at least 2 years

- Minimum 3 years of hands-on experience in managing all channels of digital marketing preferably in a brand format

- Plan, execute, and optimize all digital marketing efforts - Search, email, social media, affiliate,and display advertising campaigns

- Measure and optimise performance of all marketing campaigns towards the set goals for awareness, acquisition and referral

- Setup and deploy lifecycle management campaigns that maintain journeys, triggers, and automations with content.

- Unearth insights from data and optimise for scale with RoI

- Build and execute growth marketing strategies through experiments

- Collaborate with internal teams and agencies - creative, product and operations

- Comfortable managing and building a team

- Track emerging technologies and recommend creative ways to hack growth