Our client is a PE fund-backed gourmet food firm offering varieties in sauces, teas, spices, and baking products to Indian and International markets. Job Profile: - To lead the digital marketing initiatives for the gourmet segment of the firm. - Strategize and execute digital programs to create brand awareness in the target customer group. - Designing digital marketing content that results in high engagement and organic growth for the brand. - Responsible for brand exercise that generates leads across multiple online platforms like such as Online PR, Google ads, Facebook & Instagram ads, emailer campaign, live sessions, influencer campaigns, blogs, etc. - Overall is responsible for generating revenue for the brands through social media and digital marketing platforms. - Budget and manage paid media with the outcome of maximum efficiency, frequency reach, cost per reach, cost per engagement, maintaining healthy CTR rates. - Knowledge of data set segmentation. Candidate Profile: - 12 years of total work experience, with a minimum of 5 years in digital marketing - Prefer MBA from Tier-1 and 2 Business schools - Proven experience in leading and managing SEO/SEM, marketing database, social media, and/or display advertising campaigns. - Good Team Management and leadership skills. - Excellent team player with good written and verbal communication skills. - Ability to manage/influence multiple stakeholders, good cross-functional skills. Due to the paucity of time and heavy in-flow of applications, we will be able to get in touch with only shortlisted candidates. We apologize and regret the delay or no reply.

Bangalore

Cochin/Kochi

Head - Digital Marketing - Food  

Head - Digital Marketing - Food   ,Job Description for Head - Digital Marketing - Food   in Catenon Worldwide Executive Search in  Bangalore Cochin/Kochi for (12-16) years of experience. Apply Now!

Job Description for Head - Digital Marketing - Food   in Catenon Worldwide Executive Search in  Bangalore Cochin/Kochi for (12-16) years of experience. Apply Now!