Recruitment Consultant at Utkarsh Staffing Solutions
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Head - Digital Marketing - FMCG (5-10 yrs)
Head - Digital Marketing
We have an opportunity as a Head-Digital Marketing with one of our FMCG Client.
Job Location : Delhi
Job Description :
- You will drive our online growth strategy, driving partnerships and sales across marketplaces
- You'll have P&L responsibility for digital SBU - monthly top-line & bottom-line numbers
- You'll have ownership of marketing spends + CAC/CLTV KPIs.
- Create the consumer journey across online platforms, work with our partners to drive day-to-day campaigns for growth and engagement with customers and manage our performance across channels including FB, SEM, SEO, CRM and more.
- Experience with analytical systems and reporting (creating pipeline reporting and KPI's)
- Ability to design, write, and execute your own marketing experiments based on set KPI's
- In depth knowledge of paid advertising platforms (Especially Google & Facebook)
- Experience in CPG/FMCG E-commerce would be preferable.
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