Head - Digital Marketing - FMCG

Head - Digital Marketing

We have an opportunity as a Head-Digital Marketing with one of our FMCG Client.

Job Location : Delhi

Job Description :

- You will drive our online growth strategy, driving partnerships and sales across marketplaces

- You'll have P&L responsibility for digital SBU - monthly top-line & bottom-line numbers

- You'll have ownership of marketing spends + CAC/CLTV KPIs.

- Create the consumer journey across online platforms, work with our partners to drive day-to-day campaigns for growth and engagement with customers and manage our performance across channels including FB, SEM, SEO, CRM and more.

- Experience with analytical systems and reporting (creating pipeline reporting and KPI's)

- Ability to design, write, and execute your own marketing experiments based on set KPI's

- In depth knowledge of paid advertising platforms (Especially Google & Facebook)

- Experience in CPG/FMCG E-commerce would be preferable.

Veena

9550170207