jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
27/09 Kushank Uppal
Talent Consultant at Meyrahkee Advisors Pvt Ltd

Views:424 Applications:92 Rec. Actions:Recruiter Actions:64

Head - Digital Marketing - EdTech (9-20 yrs)

Bangalore Job Code: 1161224

Head - Digital Marketing

About company :

We are one of the India's largest ed-tech companies. Our core vision is to up-skill students and professionals to help them become future-ready driving industry innovations and revolutions

We've partnered with 70+ universities and autonomous colleges for upskilling of students via university programs integrated with skill-based offerings.

Responsibilities :

- Design and execution of marketing strategies to increase market share and extensions / Innovations, designing, and rolling-out new products.

- Monitor/track the monthly performance of brands and budgets and deliver the objectives.

- Product Market mapping - Consumer, Competition etc. aimed at growing the market share

- Product positioning brand communication, media and promotion strategies and roll-out.

- Promotional inputs to improve sales and market share as per the brand objectives

- Tactical campaigns and managing/supporting the implementation.

- Market research through various means - formal and informal. Keeping in touch with the ground realities through structured feedback.

- Work towards achieving bottom-line objectives.

- Team management and mentoring to optimize results and learning.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights (Read more)
  • Follow-up
    (Read more)
Something suspicious? Report this job posting.