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16/05 Rohit Suri
COO & Head Talent Acquisition at Foresight Management Consultants

Views:7785 Applications:233 Rec. Actions:Recruiter Actions:6

Head - Digital Marketing - eCommerce (6-16 yrs)

Kolkata Job Code: 698381

- Leading the Digital Marketing Campaigns to Existing and Potential customers via social media (incl. YT), content, affiliate, loyalty and other forthe Retail brands. Initiating new customer acquisition and business growth models.

- Conceptualizing End to End E-Commerce Strategy and setup the pillars of marketing and customer experience functions using various creative,digital & CRM agencies.

- Playing the role of a key anchor in the customer acquisition to get additional boost in terms of customer acquisition and GTM strategy

- Formulation and implementation the brand and devised the media spend plan

- Creating Annual Marketing, Customer Strategy and Annual Budget Plans

- Handling SEO, SEM, Social & Analytics (GA) of spencers.in to drive traffic to the Online/Offline Store and increase app downloads.

- Enhancing the average customer trips to both offline and online formats put together

- Handled ATL / BTL activations for the launch & magnifying various online promotions offline.

- Mapping & analyzed users- journey to enhance the buying experience and conversion rate. Started the UX practice for all digital platforms.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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