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02/12 Sagar Shinde
Team Leader - Sourcing at ACH Management Consultant Pvt Ltd

Views:643 Applications:150 Rec. Actions:Recruiter Actions:19

Head - Digital Marketing - eCommerce (5-12 yrs)

Gurgaon/Gurugram Job Code: 869361

About the role

- Plan, execute, and optimize all digital marketing efforts - Search, email, social media, affiliate, and display advertising campaigns

- Measure and optimize the performance of all marketing campaigns towards the set goals for awareness, acquisition and referral

- Setup and deploy life cycle management campaigns that maintain journeys, triggers, and automation with content.

- Unearth insights from data and optimize for scale with ROI

- Build and execute growth marketing strategies through experiments

- Collaborate with internal teams and agencies - creative, product and operations

- Comfortable managing and building a team

- Track emerging technologies and recommend creative ways to hack growth

Desired Competencies & Qualification:

- Minimum 3 years of hands-on experience in managing all channels of digital marketing preferably in a brand format

- Proven experience in optimizing landing pages and user funnels

- Must have worked in high growth startups for at least 2 years

- Solid knowledge of website analytics and CRM tools such as Google Analytics, Mix Panel, Clever Tap, etc

- Obsessed with metrics such as CAC, ROI, ROAS, CPA, LTV, Cohorts, retention etc.

- Strong quantitative analysis skills, utilizing analytics to provide strategic recommendations and drive concrete action.

- Ability to organize, prioritize and manage multiple tasks with great attention to detail. Self starter that can work independently and collaborate with a team

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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