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Practice Lead - Fashion Apparel Retail & FMCG Industry at New Era India
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Head - Digital Marketing - Consumer Industry (7-13 yrs)
Client is a Global MNC into Consumer Industry. It's a fast moving Industry and undergoing a digital transformation change from eCommerce business point of view.
We are looking for a Digital Champion to head entire Digital Marketing Strategy which will have a direct impact on business.
Few Key Roles to perform :
- Develop long-term & near-term digital marketing strategies for the organization in India & execute the digital marketing roadmap and annual strategies.
- Develop & execute the digital marketing roadmap and annual strategies.
- Digital Campaign Management - Partner category teams & digital media teams to bring alive consumer insights on digital campaigns across the consumer journey funnel.
- Manage websites, social handles, CRM/ORM/Social Listening tools.
- Data Analytics. Consumer Relationship Management.
- Drive aggressive new user acquisition.
- Manage external creative and technology agencies best suited to deliver the Digital Strategy.
- Manage search engine marketing & search engine optimizations to build website traffic.
- Leverage social listening tools to monitor consumer & competition behavior on digital.
- Support ecommerce team to deliver business objectives & digital penetration.
- Integrate digital marketing plans with ecommerce plans to amplify execution.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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