Head - Digital Marketing - Banking (8-16 yrs)
Digital Banking & Liabilities Alliances
- Developing digital strategy for the Bank - with the channels, digital and products. Generate an ideas funnel towards achieving results in-line with the overall strategy. Architecting the digital roadmap for the bank with P&L responsibility.
- Building alliances and partnerships and generate revenue streams through monetization of digital assets (Prepaid Card, Payment capabilities i.e. IMPS, NEFT, AePS etc.)
- Building alliances for increasing digital footprint (with ecommerce players etc)
- Leading self-service eKYC based digital acquisition (Savings, Fixed deposits) & lending for the Bank.
- Education :
- 8+ years- work-experience in digital banking product management and/or consumer-facing mobile product in Banks or Financial institutions. Exposure to digital business models like eCommerce, B2B, B2C marketplaces desirable.
- Bachelor- s/ Master's degree (Honors) from a reputed college/ university
- Excellent academic background (grades, institutions)