21/11 Alok Kumar
Consultant at Michael Page International

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Head/Deputy Vice President - Product Marketing & Events - BFSI (8-15 yrs)

Mumbai Job Code: 767186

Head (DVP) - Product Marketing and Events


Role : DVP - Product Marketing and Events

Reporting : Head - Marketing

Location : H.O. Mumbai

Job Description :

- Spearhead the product marketing function for the organization

- Define the Go-to-Market strategy for new and existing products

- Work along with the Brand Management team to define the brand proposition for the products depending on the target segment

- Create learning and development programs for internal sales force and partnership distributors for specific focus products

- Conduct roadshows, awareness campaigns and all other marketing activities in case of a new product launch

- Take complete ownership of the events management function for internal and external events

- Work closely with internal departments to successfully market and conduct critical events such as Townhall, Offsites etc

- Responsible for the complete event lifecycle including vendor management

Candidate Profile :

- Minimum 8 years of experience in product/event/channel marketing

- Should be from BFSI industry only

- MBA candidates preferred

- Should have worked on product launches and events

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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