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26/09 Neelam Singh
Senior Manager at Ad Astra consultants

Views:1031 Applications:303 Rec. Actions:Recruiter Actions:75

Head - CRM - FMCG (9-16 yrs)

Noida Job Code: 1319584

- Lead Customer life cycle management and Loyalty program

- Design Customer Experience Excellence, strategize & execute CX roadmap

- Manage and execute the Emailer, Push Notification and SMS Campaigns. Explore other platforms for retention marketing initiatives

- Collaborate with internal and external stakeholders

- Identify and execute growth projects at the business level to enhance the efficiency of the CRM campaigns through increase the LTV of the consumers

- Creating CRM partnerships to facilitate a strong loyalty programme for the business

- Strategise and develop customer lifecycle communications across relevant touch points - convert consumer retention vision into an actionable, measurable plan with clear goals, strategies, tactics & testing plan.

Women-friendly workplace:

Maternity and Paternity Benefits

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