- Strategy development & executing effective handling of media relations in a cost effective manner:

- Actively engaging, cultivating and managing media relations to secure coverage surrounding Welspun Group programmes, special events, public announcements and other projects through press release, press briefings, press conferences etc.

- Ensuring a formalized media handling procedure is in place.

- Organizing media handling training / workshops for the senior management.

- Providing support through editorial write ups, print & electronic media reports on products & services of Welspun group.

- Anticipate reputational risk issues and develop and implement appropriate communication actions. Create issue/crisis/emergency communication guidelines.

- Identifying the areas of concern & create appropriate communication strategy.

- Develop, consolidate & manage customer centric external communications medium:

- Standardize communication language in direct mailers, letters to customers.

- Implement best in class writing capability.

- Standardize design & print production process and ensure timely and cost-effective print-production buying.

- Create one-stop-shop for centralized media buying for advertising.

Develop, implement & manage community relations activities:

- Publish community relations practice document.

- Implement employee participating procedure in selected areas of community relations.

- Process relevant & deserving specific request for donations.

Develop and implement internal communication strategy & processes:

- Responsible for newsletters, audio-visual presentations, communications related to town halls & employee engagement functions such as Founder's Day, Annual Day, etc.

Branding Support:

- Lead the development, implementation and monitoring of the brand guidelines.

- Review the governance standards and operational protocols for the sign-off on all corporate communications to ensure that quality assurance is maintained, and brand guidelines are adhered to.

Pre requisites : 

Post Graduate in Mass Communications/Public Relations with 20+ Years of experience. A thorough understanding of the overall business climate as well as understanding of dynamics of media. The person should be comfortable enough to interact with top management of the organization in an advisory role as well as having experience of necessary execution processes. Exposure in journalism/advertisement is preferable.

Skills : 

- Excellent conceptual ability & communication skills.

- Fluency in both written & verbal in English & in one or more Indian languages.

- Effective Leadership, coaching & decision making skills.

- Strong interpersonal skills with high level of maturity.

- Networking & well calculated risk taking ability.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.