CEO at People Connect Placements Pvt Ltd
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Head - Corporate Communication - Manufacturing/Auto/Ancillary Firm (10-16 yrs)
- Establish presence and participate at industry events and seminars.
- Internal communication: create and implement a structured framework for employee communication with focus on employee engagement and establishing the various HR initiatives.
- Consults with management to develop and implement promotional plans.
- Manages the preparation of sales aids, controls all advertising and public relations projects and recommends the media best suited to sell specific products or services.
- Own and maintain a website to reflect the corporate brand identity, updated for various services and products. Benchmark and upgrade user experience of the website.
- Drive the brand salience among digital natives - support offline and on line social media activities.
- Interfaces with vendors to produce promotional material. May specialize in particular mediums of communication.
- Responsible for external vendor relationships for creative, copywriting, printing and advertising specialties.
- Preparing press releases, keynote speeches, and promotional material
- Building positive relationships with stakeholders, media and the public
- Effectively manage and monitor budgets for related marketing initiatives.
- Mentor and coach marketing communications staff.
Qualification and Experience :
1. MBA with 10 years- experience in progressively challenging PR, Media Relations, Communication positions with a Manufacturing, Auto/Ancillary Industry Preferred
2. Proven project management skills.
3. Experience leading teams and providing work direction to others.
4. Experience managing external vendor relationships and effectively negotiating prices and services.
5. Experience in event management
6. Proficient in handling internal/external brand building and communication activities and prioritizing against tight deadlines.
7. Experience in selection and managing execution partners such as PR, Digital and creative agency for agreed SLA.
8. Experience in designing & executing PR, Events and BTL led communication strategies. Own and lead campaign design and delivery to meet ROI.
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