- To lead and manage all commercial activities of the business.
- To ensure that profitable business growth is accelerated and that commercial success is achieved.
- Developing and implementing the commercial strategy for the business.
- Understanding the value drivers of the business and identifying profitable commercial opportunities to grow revenue and market share.
- Working closely with the Head of Sales to manage key customers (existing and new), thereby improving turnover and profitability.
- Reviewing and assessing the potential to develop strategic partnerships with sector specialists.
- Assessing the risks to the business of any new commercial opportunities.
- Representing the company externally e.g. at networking events, conferences and exhibitions to enhance and strengthen the company's profile and optimize all business development opportunities.
- Maintaining an awareness of external factors (including competitors, government business initiatives, current and proposed legislation in relation to commercial activities) which impact the business. Communicating such information and any subsequent changes to the Managing Director (MD) and Senior Management Team.
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