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05/12 Sanjoy Chatterjee
Business Head at Executive Hiring

Views:585 Applications:203 Rec. Actions:Recruiter Actions:48

Head - Brands - FMCG (8-10 yrs)

Gurgaon Job Code: 1189522

Executive Hiring is looking for a Brand Head for an FMCG, based at Gurgaon.

Post Grad in Marketing from Premiere B School with 8-10 years of work experience in an FMCG, handling Brand Marketing.

The Role -

1. Identifying Brand and Consumer Strategy to drive aggressive and profitable growth.

2. Driving Brand activities in the year across channels, geographies and media to ensure delivery against Brand Marketing and Business Objectives.

3. Develop the Annual Brand Plan with Key Growth Pillars and ATL & BTL execution elements there in.

4. Work with Agency partners to develop Clutter Breaking Creative execution across Offline and Online Media

5. Develop effective and efficient Media Strategy and drive execution of the same

6. Identify periodic initiatives to boost sales e.g. Consumer Promotions

7. Work with internal stakeholders to ensure Brand initiatives are delivered in a timely manner

8. Identify avenues to drive Brand profitability

Required Skills / Experience / Competencies:

- Cutting edge Marketeer with both Marketing and Commercial acumen

- Atleast 5 years experience in Marketing on a Strong FMCG Mass Brand ; Field Sales exp of 2-3 years is a must; Overall professional experience 8-10 years.

- Ability to influence and work with different functions without direct authority

- High Energy, Self driven individual.

- In case this of interest to you, please forward your resume, mentioning present CTC.

Women-friendly workplace:

Maternity and Paternity Benefits

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