Minimum 5+ yrs of hard core Brand management experience in FMCG, Technology ecosystem&nbsp;(combination of both is preferable, only FMCG experience also works) - Strong analytical skills. - Proficient in fundamentals of brand marketing with clear consumer focus - Experience in terms of launching a new brand and scaling it - Entrepreneurial with high bias for action. - Ability to work cross functionally with diverse teams (Sales, Product, Brand, Customer acquisition &amp;&nbsp;retention) - Good understanding of the offline + online media ecosystem, events activation &amp; PR What you will own : - Developing entire Brand book (including brand proposition, visual identity, brand values,&nbsp;extension and own brand perception). - Establish the Brand as a leader in Edtech ecosystem in India by developing marketing campaigns that&nbsp; drive Awareness, consideration &amp; build equity amongst all relevant stakeholders (school owner, teacher,&nbsp;parent &amp; student) - Build consumer facing properties to drive overall Brand Equity &amp; engagement of Brand amongst school kids &amp; parents, through large scale Pan India events - Partner with product owners and category teams to effectively market the products, endeavouring to break down silos and work together as "One Lead". - Inspire and lead the agency partners (creative, media, data). - Accountable for the optimal utilisation of the marketing budget, maximising ROI - Support all Sales activations via Trade Marketing and be the custodian of Brand across all&nbsp;touchpoints - Be the champion of Brand communication across key stakeholder communities School Owner, Teachers&nbsp;Students &amp; Parents and building organic Brand pull across all&nbsp; Qualification :&nbsp;BE/ MBA from Top Institute

Mumbai

Head - Branding - EdTech - IIT/NIT/IIM/ISB 

Head - Branding - EdTech - IIT/NIT/IIM/ISB  ,Job Description for Head - Branding - EdTech - IIT/NIT/IIM/ISB  in Ishwa Consulting in  Mumbai for (5-8) years of experience. Apply Now!

Job Description for Head - Branding - EdTech - IIT/NIT/IIM/ISB  in Ishwa Consulting in  Mumbai for (5-8) years of experience. Apply Now!