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10/06 Kavita Adlakha
Senior Consultant at Mirus Solutions

Views:3922 Applications:475 Rec. Actions:Recruiter Actions:46

Head - Branding & Communications - NBFC (8-16 yrs)

Delhi NCR Job Code: 707357

We have an urgent vacancy for Head - Branding & Communication with a NBFC Client in Delhi. Role details are given below:

Job Responsibilities

- Managing brand image in the media and increase visibility through regular activities and communication

- Create brand recall in the media (including Social/digital platforms) by regularly having stories / interviews on the financial services industry portraying the brand / industry in a positive light

- Creating and implementing branding and marketing initiatives in alignment with Business objectives of the Organization.

- Position the company's senior management and spokespersons as thought leaders in the industry.

- Handle media crisis, if any.

- Increase the presence of the organization in the digital platforms- social media for media coverage

- Improved engagement with the Management team, Leadership & employees while ensuring all communication adheres to a standardized and appropriate set of guidelines

- Annual Report Calendar, Media Yearbook Process Manuals supporting business on different projects

- Successful implementation of the projects within given timelines

- Working within the regulatory framework and in compliance with regulator's guidelines.

- Organize press conferences (from start to end - concept to execution/implementation/ logistics) for any product launches or any significant media announcements as required

- Planning and supervising CSR projects and CSR communication plan.

- Liaison with the PR agency.

- Relationship building with media.

- Organization Brand management.

- Manage negative articles/stories

- Internal communication projects.

- Internal & External stakeholder management.

Skills Required:

- Extremely good written and verbal communication

- Executive presence

- Innovative

- Strategic mindset

- Extremely proactive

- Well versed and networked with media & industry

- High on awareness of sector specific news impacting business

- Awareness of regulatory & compliance guidelines of financial services/ NBFCs

Qualifications Required:


- Experienced Post Graduate in any stream preferably from Mass Media Advertising Media Communication with exposure to Financial Services Industry

- 6-9 years of work experience in PR Corp Com preferably from the Financial services industry Client servicing experience in a PR agency would be an added advantage

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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