Head - Brand & Media - FMCD

Requirement:

- 10-12 years of experience in Brand and Media in reputed companies

- Should have executed Brand and Media campaigns from end-to-end

- Agency experience mandatory

- Excellent verbal and written communication skills

Job Description:

- Responsible for positioning of the brand in the market by translating consumer insights into actions

- Take complete ownership of the brand and translate brand strategies into brand plans, brand positioning and go to market

- Lead creative development and create effective marketing campaigns through both agency and in-house creative team

- Determine the optimal media mix for achieving the business and marketing objectives

- Design and review media budgets market and product wise as per business objectives

- Work with the Media Agency and channels/publications to close competitive deals

- Anchor the PR Strategy and execution of the same

Educational Qualification: MBA from Tier 1/Tier 2 institute

Salary: INR 20,00,000 - 30,00,000 P.A.

Industry: Services/FMCF/FMCD with Agency Handling experience

Previous Role: Brand Manager/Media Head/Marketing Manager

Employment Type:Permanent Job, Full Time.