Partner - Recruitment at Talent Pipeline
Views:828 Applications:327 Rec. Actions:Recruiter Actions:7
Head - Brand Management - eCommerce (7-10 yrs)
Job Description :
- Analyse and define customer segments, design personalised digital customer journey for acquisition, engagement and retention.
- Ensures that the brands equity is nurtured & nourished in keeping with strategic objectives.
- Assists in developing and executes the marketing & branding strategy to improve market share and reach.
- Defines the brand & its proposition & activation, its advertising concept, pricing, packaging, and promotion.
- Ensures effective media evaluation & planning attain maximum ROI by co-ordinating with key media providers for the Brand.
- Planning, strategising and ensuring the implementation of the strategies to achieve the brand objectives.
- Strong brand communication skills, client interfacing and have presentation skills.
- Media planning & execution of ATL & BTL for brand awareness
- Create marketing plan for in-house content projects- blog, social media and digital and print magazine.
- Launch alliances with relevant brands with similar customer profile.
Job Specifications :
- Minimum 7-10 years of relevant experience.
- PG/ MBA from a reputed institute.
- Excellent communication skills.
- Strong problem solving, analytical, decision making and technical ability
- People management skills with ability to interact at all levels.
- Good computer knowledge & MS office skills.
We've updated our security procedures!
Your privacy and security are important to us. We've recently updated our security measures to make iimjobs.com safer and more secure for you. This change requires you to reset your password.
Please reset your password using the link sent to your email. If you did not receive any email, please check your spam folder..
