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Head - Brand Activation (10-15 yrs)
Looking for someone to head Brand Activation for a luxury watch brand who can :
- Develop and execute comprehensive brand activation strategies to enhance brand visibility and resonance within the luxury market.
- Plan and oversee on-ground brand activation initiatives, ensuring they align with brand identity and effectively engage with the target audience.
- Build and nurture relationships with media and PR agencies to secure positive coverage and manage the brand's reputation.
- Collaborate with sales teams to design and implement strategies that drive in-store sales and boost conversion rates.
- Elevate the customer experience through personalized interactions, events, and initiatives that resonate with luxury clientele.
- Plan and execute high-end events and activations that align with the brand's values and foster a strong brand-customer connection.
- Develop and maintain a strong connection with existing and potential customers, gathering insights to inform future brand activation efforts.
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