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Partner at Premier Consultants
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Head - Alliance - Credit Card - Bank (6-10 yrs)
Job Opening for Head- Alliance- Credit Card with Private Sector Bank based at Mumbai
Job Role :
- Engaging with players in the market who can be probable credit card co-brand partners
- From identifying the interested parties to managing the relationship and partner side digital sales/distribution/rewards program
- Managing the existing relationship of co-brands
- Running Direct to Customer campaigns for a complete DIY fulfilment at partner site
- Working closely with Risk/Analytics Team to feed sales team with Pre-approved data for various customer segments
- Create various cohorts of data either basis customer segments or distribution channels, for sharp shooting offers to right channels/customers
- Tracking the outcome of such activities, in terms of reach out efficiency, conversion efficiency, right product/customer fit efficiency
- Give feedback/inputs to Digital capabilities team to improve customer journeys so that success rate of STP is improved
- Generate feedback of the process gap/journey drops to build large PA/PQ base
- Owner of Co-brand product P&L, processes, products, marketing visibility in terms of right collaterals at digital/offline channels
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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