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21/02 Anamika Bhowmick Paul
Manager - Talent Acquisition at HCL Corporation

Views:5563 Applications:716 Rec. Actions:Recruiter Actions:62

HCL - Marketing/Brand Management Role - IIM/MDI/ISB/FMS (2-5 yrs)

Noida Job Code: 667481

The role is the part of Strategy office of HCL Corporation and will be working closely on branding and strategic initiatives of HCL.

- Management of brand building activities for creating a high degree of brand salience of brand HCL

- Conceptualizing and executing the brands- ATL and BTL activities (including Radio, print, outdoor, digital) with focus on strategy, media planning and buying, and creative design and production

- Support the team with content marketing, collateral development (brochures, mailers, posters, AVs) and event management

- Digital Marketing: Support in planning and managing the social media channels of HCL enterprise as well as the HCL Corporate website

- Brand Research: Competitor analysis, Market analysis of campaigns, corporate brand initiatives

- Coordinating with various internal and external stakeholders and agencies to plan and execute activities and events

- Support the management in strategic initiatives. Handling end to end from program initiation to roll-out to month-on-month performance analysis

Candidate Profile:

Education: MBA/PDGM in Marketing from Tier 1 B-school

Experience: 2-5 years working for an established brand with exposure to Corporate Branding and Digital Marketing.

Desirable Skill Set:

- Good in verbal and written communication

- Strong data analysis skills and a good knowledge of Microsoft Excel.

- Ability to think creatively

- Familiar with the latest trends in technology, marketing, digital etc

- Good to have - interest in Sports and Education sectors

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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