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13/05 Harshada
Recruitment Lead at Nascens Enterprises Private Limited

Views:4063 Applications:332 Rec. Actions:Recruiter Actions:33

Happa Foods - Area Manager - Sales (2-10 yrs)

Mumbai Job Code: 571678

About happa (www.happafoods.com):

Developed by a bunch of health food enthusiasts who believe that healthy eating habits go a long way. Our aim is to provide best possible food and snacking options for kids with an equal emphasis on taste and nutrition. Healthy, tasty and hassle-free, Happa Foods is little one's personal chef in shining armor.

We are a part of - AMAZON INDIA LUANCH PAD- Program and have been recognised for our innovative products and brand appeal. We are the WINNER of RETAIL START-UP AWARDS,2018 from Retailers association of India (RAI)

Role highlights : Area Manager - Sales

The position drives sales performance of Happa through effective scaling of distribution of general trade and modern trade.The position operates in a fiercely competitive and extremely regulated market and faces challenge related to trade partner/ sales team performance. The geographic spread has to be constantly revisited in light of competition review & there is a need to ensure a high frequency of contact with retailers and distributors

Key deliverables :

1. Driving sales at the area level.

2. Implementing the distribution strategy at the area level

3. Monitoring adherence to sales systems and processes at area level

Key Responsibilities :

Sales Planning & Strategy :

a) Create area sales targets in alignment with the branch sales target through discussion with the branch sales manager

b) Provide inputs for sales achievement strategy by integrating data on market competition, channel potential and market experience

c) Prepare and recommend area wise budget for sales related activities and schemes etc

Sales Tracking :

a) Track sales numbers at the area level.

b) Track lapses/gaps; develop area sales strategy to address ingoing dynamics.

c) Analyze and record target achievement by team members

d) Track performance of the new product and ensure that distribution takes place as per plan

Distribution Strategy :

a) Identify new towns for distributions ( population 50k and above) and provide inputs to distribution network enhancement

b) Track lapses in distribution of FG and highlight cases that require follow up

c) Provide data on market trade schemes and highlight aspects that can be included by PVMI

d) Participate in the development of PJPs for the area

NATURE AND SCOPE :

Distributor selection & management :

a) Plan for distributor expansion in the area in sync with company's expansion plan

b) Identify and screen potential distributor partners within the area

c) Undertake claim management for the distributors

d) Manage stock levels at the distributor by adhering to the norms

e) Track distributor efficiencies for the area and highlight cases of low performance. Participate in the recommended action plan

f) Track and address all distributor related issues at the area level on a regular basis

g) Participate in distributor meets

Market Promotions :

a) Ensure that schemes and promotions reach distributor and consumer

b) Leverage feedback on schemes from the trade /consumers to create recommendations

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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