Consultant at Kelly Services India
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Growth Marketer - Social Media - Travel Tech Startup (3-10 yrs)
We're looking for a Social Media Marketer who is highly motivated, creative individual with experience and a passion for connecting with current and future customers. Creating meaningful engagement with potential customers and current customers on a daily basis, with the ultimate goal of building brand awareness through various Social Media Channels. Will also have to be responsible for community building and participation. An essential component of the job is communicating the company's brand in a positive, authentic way what will attract today's modern, hyper-connected buyers.
The Social Media Marketer is someone who's always eager to learn, as it's a crucial component to their success. Needs to be updated with the best practices in social and digital marketing. The following are some of the primary responsibilities-
- Brand Development
- Identify Target Customers
- Set Clear Objectives
- Visual Design and Web Development Strategy
- Content Strategy
- Promotion Strategy
- Conversion Strategy
The Social Media Marketer will administer the company's social media marketing and advertising.
Administration includes but is not limited to -
- Deliberate planning and goal setting
- Development of brand awareness and online reputation
- Content management
- SEO (search engine optimization) and generation of inbound traffic
- Cultivation of leads and sales
Content Management will include
- Administrate the creation and publishing of relevant, original, high-quality content.
- Create a regular publishing schedule.
- Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
- Promote content through social advertising.
- Identify all the social channels that can be leveraged.
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