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Growth Manager - Internet/FinTech (1-5 yrs)
Growth Manager
Responsibilities :
- Campaign operation ; Be responsible for the operation and execution of the marketing campaigns, which includes collaborating with the different business units and following SOP
- Operational process and structure optimization ; Build and run a high-efficiency daily operation system to support the rapid growth of the business
- Data monitoring ; Track and report on operational performance, and build data campaign performance reporting process
- Operational tools training ; Train business units and promote the optimization of internal operations tools
- Email and content marketing ; Create and optimize the design and layouts of email marketing campaigns
- Other related duties allocated by the team leader
Requirements :
- 3 years of experience in CRM / lifecycle marketing preferably in the Internet or FinTech industries
- Possess strong awareness in advertising and user operations e.g. loyalty programs, coupons, credits, and activity management
- Ability to use complex data to identify issues, generate hypotheses and formulate campaigns
- Degree or above in Marketing or data-analysis related subject
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