Director at ADNE Group
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Growth Head - eCommerce/Social Commerce (10-15 yrs)
Growth Head
About the role :
As a growth head, you will be responsible for implementing and managing the overall company's growth/ marketing strategies.
Responsibilities :
- Own Brand's vision and develop high-quality marketing strategies to lead brand into becoming the most trusted social commerce platform for new Bharat
- Define and drive growth objectives of user and creator acquisition and usage
- Drive user and creator retention strategy and execution achieving growth at minimal or no cost
- Lead user/creator analytics & market research, building actionable insights for the business
- Execute multiple aspects of marketing, including branding and positioning, product marketing, paid marketing, engagement, and retention campaigns
- Own Brand's visibility- creating a preference for product among users and creators
- Build and grow a high performing marketing team
- Work closely with product, UX & engineering to enable growth marketing to initiatives
& drive bottom-line conversion.
Must have :
- 10 -12 years of experience working in B2C
- Well versed with all aspects of growth marketing
- Experience in analyzing the data and users' feedback
- Strong track record in building teams
Good to have :
- Experience in the e-commerce/social commerce industry
- Experience in the lifestyle category
Culturally we are looking for :
- High ownership- Ability to work without supervision
- Solution oriented- Hunger to achieve
- Love for speed of execution
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