Group Product Manager - Pharma Reports To : Head Marketing Role Objective : - The person will be responsible to drive the growth of the portfolio. Would be responsible to drive volume business and build new product/s. - Should focus on increasing profitability, manage promotion spends - Should be able to identify growth opportunities for the portfolio and be accountable of achieving portfolio sales - Assists in developing and executing the marketing & branding strategy to improve market share and reach. - Monitors activities such as media, brand value proposition offered, brand activation, advertising concepts, pricing, packaging, and promotion. - Ensures co-ordination within brands of the same category in order to ensure brand optimization. - Ensures that brands leverage on the common market intelligence & consumer needs for the category. Responsibility : - Ensures that each brand identity and brand equity developed in alignment with the overall corporate brand. - Monitors coordination between advertising & research agencies. - Monitors coordination between R&D and brands within the category to ensure that consumer needs are distinctly met by different products without overlap of targeted usage. - Scans the business environment to explore options for revenue generation from new and existing customers. - Assumes responsibility of developing all brand extension strategies, along with the Marketing Head. - Prepares all annual plans and budget planning activities for all brands within the category. - Monitors brand wise budget vis-- -vis actual expenditure. - Co-ordinates with departments like Sales, R&D, Finance, Integrated Planning, Sourcing & HRD for product & brand related requirements. - Develops systems across brand teams which facilitate better MIS and synergy of operations. - Develops market entry strategy for previously untapped geographies based on market intelligence and validate the same with Marketing Head. - Ensures that distinct brand focus is maintained in all media activities simultaneously ensuring activities of one brand are not detrimental to another. - Ensures tracking & maintenance of optimal levels of budgets, costs & pricing with respect to the brand. - Ensuring that the top-line & bottom-line objectives of the brand group are strictly met. - Provides the necessary leadership and guidance to key employees and top performers through mentoring and identification of best practices to enhance performance excellence JOB SPECIFICATIONS : - The person should have a good understanding of Pharmaceutical business. - Ideal would be person who has 5-6 years of brand/product management experience and have successfully launched new brand/s. - Should be able to work effectively with sales team & cross functional teams. - The person should be a go-getter, highly resourceful & have strong networking skills. - Person should be creative in his approach. S/he should also have a strong strategy orientation & proven executional abilities.

Mumbai

Group Product Manager - Pharma 

Group Product Manager - Pharma  ,Job Description for Group Product Manager - Pharma  in Talent Aisle Pvt. Ltd. in  Mumbai for (5-10) years of experience. Apply Now!

Job Description for Group Product Manager - Pharma  in Talent Aisle Pvt. Ltd. in  Mumbai for (5-10) years of experience. Apply Now!