Group Head - Concept (Copy) AREAS OF RESPONSIBILITY : 1. Creative Output on briefs received by Team: - Effective allocation of briefs to team members - Meet with Client Service team/ Client & understand briefs - Provide team with a clear understanding on the brief &amp; all deliverables - Guide, mould a thought to ensure briefs requirements are met; Give direction, inputs, suggestions to the team - Hold a brainstorming session with teams involved (CS/ Production/Design) to develop a concept - Create the element list - Utilise copy/concept skills &amp; excellent language skills to deliver attractive, focused, compelling copy/concepts. - Choose a suitable medium of communication - Keen eye on aesthetics use a good sense of aesthetics in the creation of a concept of quality - Clarity of thought &amp; communication in expressing a concept. - Stay abreast with current trends; digital communication, activation plans etc. - Knowledge of software and tools of the trade 2. Client Related Goals &amp; Key Account Management: - Attend Client meetings; present &amp; sell concepts to clients - Identifying and networking to generate business from the existing accounts. Proactively following up with existing clients to get briefs for events that would have happened in the previous years. - Write, present &amp; explain concepts to clients; provide the client with various options - Research on clients &amp; brands so as to deliver an effective creative design; Staying updated on brand knowledge - Having the sensibilities to understand the brand, brand guidelines (words, colours), the clients core message, target audience and other needs of the client - Develop concepts keeping in mind clients budgets - Project conversion for existing clients - Project conversion for new clients 3. Project Management &amp; Internal Coordination: - Taking full responsibility for delivery &amp; output of team - Teams adherence to internal/ client timelines; Ensuring quality deliverables within deadlines - Effective communication of the final concept/copy to relevant internal departments-Design, CS, Production &amp; vendors (for final execution). - Coordination with the design team to ensure that the copy and design are in sync- - Effective project delivery and quality standards, both internal (CS) &amp; external (Client) - Working in tandem with other departments (Design team/CS/Production) to gain understanding of the consumer experience, marketing strategy and operational capabilities. 4. Team Management: - Allocating the right brief to the right resource based on teams strengths - Attend key client meetings along with junior team members - Prioritising &amp; scheduling projects. - Training team to conceptualize large scale events, activations, AVs - Supervising teams work to ensure that client briefs are adhered to &amp; closed - Check Concept Presentation before sent out to the CS team - Guide team members &amp; step in on any escalations - Holding periodic team meetings to update/review on the team targets achieved &amp; address pending issues. - Assigning KRAs &amp; making sure team members understand the job description well - Identifying, training &amp; development needs of the team &amp; ensuring same is met in co ordination with HR - Providing orientation to new joinees &amp; on the job training - Identify individuals with potential to grow - Evaluation of performance for team members growth - Identifying manpower needs for the team &amp; working in synergy with HR to hire the right talent 5. Learning &amp; Growth: - Live exposure to events/activations - Competition tracking - Ownership for Self Development

Bangalore

Group Head - Concept - Copy 

Group Head - Concept - Copy  ,Job Description for Group Head - Concept - Copy  in Anther HR Solutions in  Bangalore for (7-12) years of experience. Apply Now!

Job Description for Group Head - Concept - Copy  in Anther HR Solutions in  Bangalore for (7-12) years of experience. Apply Now!