Manager - Performance Marketing Primary Responsibilities (Including but not limited to): - Manage and optimize online campaigns to drive Growth in target international markets - Strategize and monitor performance marketing as well as organic campaigns to generate leads for our courses. - Work with sales teams to drive the end outcomes of generating enrolments into the program - Monitor lead quantity and quality metrics to maximize enrolments within the defined budgets - Plan and implement engagement activities for lead nurturing (for example - webinars, email-based outreach, cross-sell, etc.) - Prepare and/or review marketing collaterals for various courses - Identify new partners and channels to grow leads at top of the funnel - Create daily, weekly, and monthly reporting to drive business goals - Provide insights into market conditions, competitor activity, and customer behavior, etc. What are we looking for : - Excellent working knowledge of ad platforms like Google Ads, Display, YouTube, Facebook, ad networks, etc. including how to set up campaigns from scratch or modify existing ones - Experience in managing a team of digital marketers - Experience in running large and successful lead nurturing campaigns - Excellent communication skills both verbal and written. - Ability to think analytically and good data-crunching skills, proficient user of Excel as well as marketing automation tools for example WebEngage, HubSpot, Leadsquare, Salesforce, etc. - Very strong focus on execution - Ability to collaborate with cross-functional teams whether internal or external, and ability to generate results through influence rather than authority - At least 5 - 6 years of experience in marketing with a focus on performance marketing Good to have : - Experience in the education sector specifically prior experience with an EdTech player would be very helpful - Management/MBA degree - Exposure to the International markets (US, Europe, Middle East etc.) or university ecosystem.

Gurgaon/Gurugram

Bangalore

Great Learning - Manager - Performance Marketing 

Great Learning - Manager - Performance Marketing  ,Job Description for Great Learning - Manager - Performance Marketing  in Great Learning in  Gurgaon/Gurugram Bangalore for (5-7) years of experience. Apply Now!

Job Description for Great Learning - Manager - Performance Marketing  in Great Learning in  Gurgaon/Gurugram Bangalore for (5-7) years of experience. Apply Now!