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29/08 Karthik Gee Bee
Sr Consultant - Leadership Hiring at Antal International

Views:632 Applications:20 Rec. Actions:Recruiter Actions:19

GM - Marketing - FMCG (12-15 yrs)

Kolkata Job Code: 111096

- Assumes for group of brand responsibility for monitoring all marketing & and branding activities for the company while maintaining brand focus internally & externally.

- Develops the marketing & brand management strategy of the company to support top line & bottom line growth & foray into new segments and innovative products.

- Directs the evaluation of the brand portfolio including brand definition & proposition, advertising concept, pricing, packaging, place and promotion for each category & brand.

- Assumes overall responsibility for Brand Activation.

- Ensures co-ordination with sales department to implement & monitor all marketing initiatives.

- Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers.

Candidate must have experience in Marketing Functions that are directed towards India only

Must have experience in FMCG - Specifically Food / Healthcare products

Interested Applicants may submit their resume to the following ID
B Karthik
Bkarthik@antal.com
Antal International Network
World's Largest Privately Held Recruitment Firm

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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