Global Brand Manager - Consumer Durable - IIM/FMS/MDI/XLRI

One of the most enduring Brands over decades with celebrated and awarded products based in Kolkata and having all India Branches and Distribution networks, looking for Brand Managers to bolster its existing strength in Marketing.

The job responsibilities shall include the following:

Candidate should be able to understand and add value to the following functions/activities:

1. Link Brand Management with Sales

2. Product portfolio customer segmentation,

3. Category growth/trends,

4. Create and monitor the New Product Development (NPD) calendar,

5. Prepare a document on innovation planning,

6. Contribute to Go-to-Market (GTM) Strategy

7. Track distribution network on Brand movements

8. Provide inputs on pricing on ATL promotions

9. Market intelligence on competing brands

The position reports to Category Head

Candidates from TIER 1 Management Institutes are preferred.