Marketing - Customer Lifecycle Management Introduction to Simpl : Simpl (Fintech of the year -2020) is a platform that empower retailers to grow by building long term trusted relationships with their customers, one transaction at a time. For consumers, Simpl provides frictionless access to e-commerce, trust, safety and effortless budgeting, in 1-click.Under the hood, we are building the payments infrastructure (identity, trust score and security) ground up for a world that is mobile first, where consumers frequently buy on the go &amp; love convenience. Everyone at Simpl is an internal entrepreneur who is given a lot of bandwidth and resources to create the next breakthrough towards a new world of Networked Commerce where commerce is easy, safe, affordable without fine prints &amp; just Simpl! Simpl was founded in 2015 by Nityanand Sharma and Chaitra Chidanand, and went live in 2016. About the role : Simpl is looking for digital marketer to join our growing team to lead engagement, retention and lifecycle management. Key Responsibilities Include : - Develop and execute customer-driven, digital &amp; campaign marketing strategies and programs that will increase customer adoption &amp; retention on the platform - Improve customer loyalty, retention and frequency through personalized and targeted promotions - Work with merchants to roll out campaigns to enable higher conversions on merchant channels - Journey creation and optimization using marketing automation tools - Cohort analysis and churn management - Customer Lifecycle management - Driver user engagement - Plan marketing calendar and roll our promotions and CLM campaigns to meet growth goals - Think out-of-the-box and bring a creative flair to product positioning and marketing campaigns - Monitor, measure, analyze, and report on all digital marketing performance - On-going experimentation to validate insights across segmentation, targeting, messaging, channel and creative optimization - Generating insights on customer behavior through data analysis and mapping the customer journey working closely with Business Intelligence teams Requirements : - 5-10 years of experience in managing customer lifecycle marketing - Excellent communicator both verbally and written, with an ability to communicate with all levels in the organization - Hands-on with marketing automation tools like CleverTap, Web engage, Moengage etc - Comfortable in navigating and leading in ambiguous situations; able to operate in a start-up environment, where leaders are owners, wear multiple hats - High attention to detail and proven ability to manage multiple, competing for priorities simultaneously - Strong problem solving and analytical skills

Bangalore

Get Simpl - Marketing Role - Customer Lifecycle Management 

Get Simpl - Marketing Role - Customer Lifecycle Management  ,Job Description for Get Simpl - Marketing Role - Customer Lifecycle Management  in GetSimpl in  Bangalore for (5-10) years of experience. Apply Now!

Job Description for Get Simpl - Marketing Role - Customer Lifecycle Management  in GetSimpl in  Bangalore for (5-10) years of experience. Apply Now!