Generico is dedicated to changing healthcare and medicine consumption in India. We are building India's largest generics focused retail pharmacy business, with the aim of providing affordable healthcare to millions. Using a proprietary technology platform and combining it with industry leading retail operations, we are providing transparency, choice and bargaining power to the end consumers, empowering them to manage their health better, and significantly reduce their medical expenses. With a strong focus on generics, we pass on the benefits of efficiency to the consumers, making high quality medicines upto 80% cheaper. Founded by IIT Bombay alumni, Generico is already funded by a leading VC and has grown to 48 stores with a target to reach 100 stores in the next year. We are looking for an experienced Marketing Manager to develop and manage marketing programs in specific channels, support business objectives, lead acquisition, foster customer retention, execute business development, provide sales support, and advance brand building. Responsibilities for Marketing Manager - Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan - Market through various channels and segment databases working with large data sets - Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics - Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retention - Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications - Partner with creative teams, other internal stakeholders, and external agencies and vendors - Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes - Work with the other marketing teams, other internal stakeholders, and external agencies and vendors Looking for candidates from tier 1 colleges

Mumbai

Generico - Manager - Marketing - IIM/ISB/FMS/MDI 

Generico - Manager - Marketing - IIM/ISB/FMS/MDI  ,Job Description for Generico - Manager - Marketing - IIM/ISB/FMS/MDI  in Zeno Health in  Mumbai for (3-5) years of experience. Apply Now!

Job Description for Generico - Manager - Marketing - IIM/ISB/FMS/MDI  in Zeno Health in  Mumbai for (3-5) years of experience. Apply Now!