General Manager - Sales - FMCG

Looking for GM Sales for 30 year old organization with revenue size of Rs.3000 Cr+ into FMCG Food & Commodity space.

Incumbent will have Pan India end to end responsibility of Sales & Marketing Functions with Top Line & Bottom line accountability.

Sales & Distribution Role

Sales Planning

- Annual / Monthly Trade Input, promotion Plan

- Achieve the targeted Sales volume and profitability.

- Preparing a Sales Plan and Designing the Strategy

- Managing and improving the sales thru Channel management

- Expansion of distribution network and increasing the width of Distribution.

- Market Intelligence & Continuous follow up of Competitor’s activity.

- Developing new territories and Institutional Business.

- Tie ups with corporate and other institutions

- Exploring innovative selling strategies and new avenues. & business development

Modern Trade / Organized Retail Management

- Modern Retail Outlet Management

- Negotiate to ensure higher share of brand in category sales &

- Visibility in store.

- Conceptualize; Design and Implement Exclusive Sales Promotion

- Collaborating & Increasing Market Share within the outlet

Leadership & Strategic Role

Strategizing

- Top Line & Bottom Line Business Objectives

- Category Identification & volume estimations

- Gross margins & PBT

- Setting annual / monthly targets

- Monitoring performance against targets and corrective action to meet the Objectives.

Interested can send their profile to : raji@meru.co.in