We have an urgent role with one of the biggest MNC into Sanitary Ware at Gurgaon.

Position : General Manager- Brand Communications, Media and Activations

Reporting : Sr. Director - Marketing

Work Experience : 12-14 years

Team Size : 3-4 Managers

CTC : 30-35 Lac (Including 15% Variable)

Profile :

As GM -Brand Communication Marketing you will be responsible for developing and overseeing the delivery of marketing strategies across relevant target audiences, define communication and messaging plans across media ( ATL, BTL, Digital,PR) and define and deliver experiential marketing programs You must be able to demonstrate experience of developing marketing communication strategy that are audience led, measurable and effective.

You must be able to work well in a collaborative environment and exhibit the ability to manage a department, control timelines and budgets and work towards solutions for complex problems.

The Key Deliverables :

- Create and develop marketing plans to support the overall company's vision and business strategy.

- Define the communication and messaging stategy across ATL, BTL, Digital media

- Create marketing calendar relevant to channels ( retail, projects and distrubution) and audiences

- Deliver the marketing calendar on product and brand launches across medias and relevant target audience

- Develop the communication briefs and own the communication development process with the creative agencies

- Develop integrated marketing solutions to drive brand saliency and enagement across all target audience

- Develop the media mix in line with the campaign objectives and see through the executions

- Think innovatively and creatively to ensure every opportunity is taken to tell our brand story and raise the brand profile using all media, PR and partnerships

- Deliver on generating business leads

- Create hard-working, best in class partner activations and work alongside the sales team to help secure new partners.

- Focus on conceptualizing and designing engagement programs across audiences.

- Develop, manage and motivate a growing team to deliver high standards of branding and marketing.

What are we looking for?

- Significant marketing pedigree with a focus towards Brand Communication Media and Activation.

- Has managed creative and media agencies and is an expert on communication development.

- Proven track record of successfully developing and executing high quality marketing plans from conception to implantation

- Proven team management skills to develop and drive a growing department

- Outstanding communication, relationship management, and presentation skills

- Excellent execution skills is a must

Ved
+91-9811762409

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