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Research Analyst at ACH Management Consultants
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General Manager - Marketing - Haircare Category (10-18 yrs)
Position- GM Marketing_Hair care
Reporting To-CMO
Experience- 10 to 18 years
Qualification- MBA/PGDM
Job Responsibility :
This role will contribute to driving and shaping the short and long term brand and innovation strategy. This will include developing and implementing positioning strategy, communications strategy and innovation - filling the innovation pipeline by driving ideation, conceptualization and activation in market of approved innovation.
- He/She will handle overall Hair care category.
- Make staffing and hiring decisions within marketing department.
- Build and develop a marketing team which is competent, commercially astute, dedicated and efficient.
- Manage day to day activity with PR, press and marketing communications agencies
- Focus on the Branding principles and tactics through multimedia and advertising.
- Pan and administer the company's Marketing budget and keep cost in control.
- Customize materials according to specific market or customer requirements.
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