General Manager - Marketing - FMCG

A rapidly growing, multi-diversified conglomerate with commitment towards premium quality products credited with several innovations for nearly nine decades is looking for General Manager - Marketing in their Spices Division.

- Manage the Marketing activities to ensure achievement of set objectives and with aim to see individual Brands gaining leadership in their respective areas

- Plan & develop systems & procedures to improve the operating quality & efficiency of the department.

- Design & implement the Annual Brand Marketing Plans to achieve the qualitative & quantitative marketing objectives.

- Need based Market Research in Co-ordination with external Agencies. 

- Identifying new products for launch.

- User friendly & market acceptable packaging in co-ordination with concerned departments.

- Provide inputs for strategic Pricing of all assigned products.

- Advertising and sales promotion to achieve the desired brand personality/identity.

- Monitoring and reviewing of all products performance against Budget.

- Guiding & motivating the Brand Team.