Key Responsibilities: 1.Work with MD & GM Sales in the development and implementation of short- and long-term marketing plans. 2.Co-ordinate with NSM/ Regional Sales Managers in planning and development of channel targets and plans, including sales forecasting and promotion activity in potential markets. 3.Act as liaison with various functions to ensure interdependent coordination and to sustain effective support for strategic plans/direction and key marketing program, Collecting and updating information sources/database. 4.Product Management for RPSPL products: - To ensure customers get good and right products which are within specifications from manufacturing to end-user level. - To handle product issues and customer complaints - To develop and effectively manage product PNL. - To monitor product inventory level at the manufacturing points - To conduct market visits on a regular basis 5. New product development in conjunction with NPD Manager: - To collect information on market trend and competition on an ongoing basis and turn this info into insights that drive the development of key new products and categories that can growth the Rich India business - To identify the new product road-map, including key new product opportunities and their market assessment &amp; business case development - To lead the marketers to clearly identify NPs value proposition and key points of difference vs the competitors. - To provide leadership, coaching and support for the India STM process, including the proper initiation of new product projects, cross functional alignment on the new product introduction timeframe and launch program 6.Marketing support: - To oversee the implementation of promotional program and ad hoc activities and digital demand creation activities supporting the marketing plans - To oversee the development of develop impactful POPs, and other advertising materials 7.Collecting and updating information sources: 8.Set up the database and customer file through market survey and feedback from distributor/market research/professional associations/trade publications/official economic data/trade show/competitor 9.Competitors analysis 10.Measure market share, market perception 11.Work with sales/technical team to maintain and improve market share via marketing programs/tools Functional Requirements: - Team leader and team builder skills. - Strong initiative to turn directions into actionable plans and projects. - Ability to set priorities, goals and manage results through others. - Ability to work with multi-assignments and strength to carry projects from initiation to completion. - Ability to lead through influence and commitment to a collaborative leadership approach - Highly adaptive, creative and resourceful

Mumbai

General Manager - Marketing  - FMCG 

General Manager - Marketing  - FMCG  ,Job Description for General Manager - Marketing  - FMCG  in Rich Graviss Products Pvt Ltd in  Mumbai for (15-18) years of experience. Apply Now!

Job Description for General Manager - Marketing  - FMCG  in Rich Graviss Products Pvt Ltd in  Mumbai for (15-18) years of experience. Apply Now!