Team Leader at ACH Management Consultants Pvt. Ltd.
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GBM/AGM/DGM/Head - Marketing/Category Management - FMCG (5-12 yrs)
Role-GBM/AGM/DGM(CategoryHead) for FMCG Brand.
As GBM/AGM /DGM the incumbent:
- Ensures that the brands equity is nurtured & nourished in keeping with strategic objectives.
- Assists in developing and executes the marketing & branding strategy to improve market share and reach.
- Defines the brand & its proposition & activation, its advertising concept, pricing, packaging, and promotion.
- Co-ordinates with sales department to implement & monitor marketing initiatives for the brand.
- Ensures effective media evaluation & planning attain maximum ROI by co-ordinating with key media providers for the Brand.
- Planning, strategising and ensuring the implementation of the strategies to achieve the brand objectives.
- Person must have very good experience in FMCG (Personal care/Food).