Gartner - Specialist - Marketing Operations - Marketing - Digital Markets - International Team

What makes Gartner a GREAT fit for you? When you join Gartner, you- ll be part of a team with a no-limits mindset that helps the world become smarter and more connected. We- re the world's leading research and advisory company that steers clients toward the right decisions with business and technology insights they can- t find anywhere else. Our associates enjoy a collaborative work environment with exceptional training and career development. If you like working with a curious, supportive, high-performing team, Gartner is the place for you.

Interested in learning more, view and register for any of our upcoming recruiting events here!

About Gartner Digital Markets:

Gartner Digital Markets is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business comprises three leading brands - Capterra, Software Advice, and GetApp. For candidates interested in taking their next career step in the technology space, Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming.

Job Brief:

The Gartner Digital Markets International Team is looking for a passionate English speaking, Marketing Operations Specialist to help optimize all international marketing efforts in order to drive efficiency and global scalability.

To grow our presence, Gartner Digital Markets is looking for a Marketing Operations Specialist with specific experience in establishing and maintaining scalable processes across various markets and teams. The chosen candidate will work across all of our international markets and channels to establish and maintain scalable processes that ensure best practices in buyer enablement, campaign management and other go-to-market operations.

The Marketing Operations Specialist will report to the Content Marketing Manager based in Gurgaon, India and have a dotted line to the Program Manager International Marketing for English speaking markets based in Barcelona, Spain. The Marketing Operations Specialist will work closely with the Gurgaon and Barcelona Editorial and Marketing teams and will be required to meet monthly targets.

What You Will Do:

- Work alongside the International Marketing team to help execute and track all marketing efforts

- Report and monitor all major KPIs on aggregate, market, and channel level (sessions, revenue, RPC, DA, DR, keywords, etc.)

- Reply to incoming email requests from software buyers, vendors, and media/journalists (English speaking markets only)

- Coordinate and conduct regular research to identify more local software vendors from each market and help prioritize listing requests through supporting data (search volume, trending categories, etc.)

- Help coordinate and implement legal audits and other go-to-market compliance requests

- Create and optimize multimedia content and drive localization efforts across the team (videos, graphics, etc.)

- Design, implement, and document workflows and processes to facilitate scalability and identify potential automation paths

- Monitor, analyze and report on the status of marketing initiatives working closely with the International Marketing team members to identify projects, priorities, deadlines, and budgets

- Monitor competitor activities and trends and regularly feedback insights gained into the team to help develop strategies

- Support on designing and executing regular email marketing campaigns

- Assist in the research, planning, and coordination of content promotion, digital PR, and social media campaigns

What You Will Need:

- Fluent level of written and spoken English

- Degree in Marketing, Communication, Business Administration or related field

- At least 2-3 years relevant work experience in Marketing Operations

- In-depth experience with website analytics tools (Google Analytics, Ahrefs, Semrush)

- Demonstrable knowledge and understanding of content marketing, including outreach strategy

- Ability to coordinate projects with different departments

- Excellent communication skills and ability to build professional relationships with ease

- Knowledge and experience from working on the UK, Canadian and/or Australian market

- Great attention to detail

- Strong analytical skills and ability to understand, report and act on data

- Strong prioritization, organization, and time management skills

- Preferably an understanding of the B2B software market

- Based in Gurgaon and able to work full time

Who You Are:

- Dynamic and detail-oriented marketer

- Self-motivated and enjoys working in a fast-paced and results-driven environment

- Can learn "on the job" independently

- Committed team player

Who We Are:

- Action Oriented - Deliver fast, get great results. We embrace the vision, roadmap to success and the action it takes to make it happen.

- Intellectually Curious - Seek to learn, love to teach. We- re humble and embrace respectful, radical candor with a mindset of ongoing professional and personal development.

- Collaborative - One team, shared mission. We welcome feedback and understand the value of working together to accomplish more than what is possible individually.

The apply button will redirect you to an external URL, please apply there as well.