Gartner - Database Marketing Manager

What makes Gartner a GREAT fit for you? When you join Gartner, you will be part of a team with a no-limits mindset that helps the world become smarter and more connected. We- re the world's leading research and advisory company that steers clients toward the right decisions with business and technology insights they can't find anywhere else. Our associates enjoy a collaborative work environment with exceptional training and career development. If you like working with a curious, supportive, high-performing team, Gartner is the place for you.

Interested in learning more, view and register for any of our upcoming recruiting events ! here

Database Marketing Manager at Gartner Mumbai, India

Gartner Conferences delivers world-class conferences across the globe, attracting tens of thousands of attendees and exhibitors each year. The Conferences Business Solutions and Technology team is focused on shaping the future of the technology platforms that are essential for the delivery of our critical programs and efforts.

The ideal candidate for Database Marketing Manager, Gartner Conferences, will have a demonstrated ability work in a fast-paced environment using data to drive commercial results. To be successful, you will have 3 to 5 years of data analytics experience using MS SQL Server and Power BI plus working knowledge of marketing automation platforms such as Eloqua/Marketo /Pardot. This allows you to blend proficiency in accessing and manipulating data with strong ability to turn data into strategic insights and business recommendations.

What you will do:

- Serve as primary team contact for prospect data segmentation, marketing list generation and data analysis across multiple verticals and for internal stakeholders

- Drive commercial results using data to advise stakeholders on strategies for maximizing audience acquisition

- Manipulate, analyze and interpret complex data sets to answer business requests

- Develop testing strategies to identify opportunities for further audience acquisition growth

- Monitor and track efficacy of campaign efforts, providing insight and recommendations

- Develop data analysisvia Power BI to effectively translate data into insights and business strategies

- Contribute to key strategic commercial initiatives

What you will need:

- Bachelor's or Master's degree in business or marketing analytics, mathematics, economics, market research, engineering or related field

- 3 - 5 years of commercial experience with a strong understanding of data segmentation, email marketing, marketing campaign analysis and relational databases

- Exposure to marketing automation platforms such as Eloqua (preferred), Marketo, Pardot, Hubspot or Salesforce

- Confident in manipulating data in MS SQL Server including joins, aggregating data

- Experience in reporting and data modeling tools such as Power BI (preferred), Domo, Tableau or Alteryx

- Experience using web analytics tools to draw insights, make comparisons, and identify trends across channels and campaigns preferred (not mandatory)

- Proven ability to identify patterns in data turning this into strategic insight

- High degree of proficiency with Microsoft Office applications including advanced functions in Excel and PowerPoint

- Strong communication skills and ability to collaborate with multiple stakeholders across geographies at different levels in the organization

Who are we:

Gartner is the world's leading research and advisory company, offering information, advice and tools for business leaders. We provide objective and invaluable insights to our C-level executive clients, where we guide them to achieve the mission-critical priorities of their organization. We- ve grown exponentially since our founding in 1979 and now employ over 17,000 associates globally and support 12,000 clients in more than 100 countries.

Our awards and accolades:

- Fortune World's Most Admired Companies 2016, 2017, 2018, 2019 & 2020

- Forbes America's Best Employers 2018, 2019; Best Management Consulting Firms 2017, 2018, 2019

- Human Rights Campaign Corporate Equality Index

Best Places to Work for LBGTQ Equality 2018, 2019 & 2020

By submitting your information and application, you confirm that you have read and agree to the country or regional recruitment notice linked below applicable to your place of residence.

Gartner Applicant Privacy Link:

https://jobs.gartner.com/applicant-privacy-policy

For efficient navigation through the application, please only use the back button within the application, not the back arrow within your browser.

Note : For your candidature to be considered on this job, you need to apply necessarily on the company's redirected page of this job. Please make sure you apply on the redirected page as well.