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Assistant Manager at FutureBridge
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FutureBridge - Lead - SEO (6-12 yrs)
Job Description:
- Responsible for conceptualizing, designing, planning, executing and reviewing the overall SEO strategy of the organization
- Conduct comprehensive website audits and identify gap for improving ROI on campaigns and optimizing web content from a SEO perspective
- Ongoing keyword discovery, expansion and optimization
- Develop and implement a link building strategy
- Analyzing competitor and global best practices in SEO techniques
- Continuously track and monitor performance on website in terms of keywords, rankings and analytics and recommend improvements
- Work with the technical team and give technical recommendations to ensure SEO best practices are properly implemented
- Work with editorial and content teams to drive SEO best practices in content creation and recommend effective call to actions to convert visiting traffic
- Monitor the search algorithms set by the commonly used search engines to ensure the techniques adopted are consistent with latest changes
- Diagnose technical issues and resolve them (e.g. Canonicalization, Pagination, 404 errors, redirects, Broken links, URL structure etc)
- Analyze data and focus on customer journeys and experience to optimize page views and click through rates
Job Requirements:
- Graduate/Postgraduate with at least 5 years of experience as an B2B SEO specialist (preferably from the Research, Advisory and Consulting sectors)
- Sound understanding of Technical SEO, JavaScript, HTML and CSS development as well as their constraints
- Working knowledge of search engine optimization algorithm functionalities, ranking factors and familiar with SEO/SEM best practices (Google, Bing, Yahoo etc)
- Experience with online analytical tools including Google Tools - Webmaster, Analytics, Tag Manager etc
- Experience of using WordPress or similar Content Management tools
- Experience with multivariate experiments and A/B testing
- Excellent written, oral communication and presentation skills
- A self-starter, who is flexible and adaptable to constant change and can work in a fast paced, high growth and dynamic environment.
- Strong organizational, time management, and analytical skills and ability to work collaboratively in a team environment
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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