05/02 HR
HR at Fractal Analytics

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Fractal Analytics - Analytics Consultant - Market Mix Modelling (2-4 yrs)

Bangalore/Gurgaon/Gurugram/Mumbai Job Code: 661247

Role Brief:

- 2-4 years of hands-on "Marketing Mix modeling" experience on R/Python/SQL. The incumbent needs to have proven ability to multi-task and manage time and resources while having a good understanding of the internal workings of the projects

Brief about the Team & Fractal:

- Founded in 2000, Fractal Analytics is a strategic analytics partner to the most admired Fortune 500 companies globally and helps them power every human decision in the enterprise by bringing analytics & AI to the decision-making process.

- Fractal has more than 1,200 employees spread across 14 global locations including the United States, UK and India. Fractal has been featured as a leader in the Customer Analytics Service Providers Wave- 2017 by Forrester Research, a Great Place to Work by The Economic Times in partnership with the Great Place to Work- Institute, and recognized as a - Cool Vendor and a  Vendor to Watch by Gartner.

Job Responsibilities:

- Understand and translate statistics to address client business problems

- Interface with client to understand their problems and work with the delivery team on solutions that address the client needs

- Develop & conceptualize sophisticated & innovative analytical solution and actionable insights with high client and business understanding

- Provide high-end consulting to clients to help them sharpen their business strategy by implementing analytical models that support the realization of business objectives

- Be the thought leader in the focus area, go to person for internal teams, Generate knowledge sharing trends in the team, participate in developing white papers & share new trends in analytics with colleagues, evolve one's own opinion on the concepts

Key Competencies : 

- Technical and domain expertise Analytics: Knowledge of R/Python/SQL & experience in Marketing Mix Modelling.

 Execution excellence: Understand and translate statistics to address client business problems. Provide high-end consulting to clients to help them sharpen their business strategy by implementing analytical models that support the realization of business objectives

Executive Presence : Interface with client to understand their problems and work with the delivery team on solutions that address the client needs

The Person:

Must Have:

- Knowledge of R/Python/SQL mandatory

- Should have worked on Marketing Mix Modeling.

- Should have at least 1-4 years of hands-on modelling experience on R/Python/SQL.

- Knowledge of at least a few analytical approaches required

- Client results and response focus

- Demonstrated ability to handle multiple types of data

- Excellent problem solving skills and communication skills required

Education: Preferably an MBA or an Engineer with relevant experience

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